Bringing South India to Your Aisle.
The Roots is your trusted US-based partner for sourcing authentic Indian food, beauty, health, and wellness brands — at scale.
50+
Distribution channels in United States
100+
Leading Brand Endorsements from India
- Who Are We?
Precision in Motion. Brands in Action.
Based in Los Angeles, The Roots is a global distribution leader specializing in Indian FMCG products. We bridge cultures and continents — importing and exporting high-quality, in-demand South Indian brands across India and the US. Full-scale B2B logistics and supply chain support
- What We Do
Beyond Distribution, Your Growth Partner
Your US-Based Indian Partner
Headquartered in LA, we connect passionate Indian brands with American retailers and distributors.
Authentic South Indian Products
We bring trusted food, health, and wellness brands from South India to US shelves — in bulk, with care.
Ethical, Scalable, Sustainable
Fair trade sourcing, eco-friendly packaging, and a goal for carbon-neutral operations by 2028.
We
offer
a
wide
range
of
South
Indian
products
including
food,
beverages,
health
supplements,
skincare,
haircare,
wellness
items,
lifestyle goods,
and
more.
Trusted
by
distributors
across
the
US
for
authenticity,
quality,
and
scale.
- Why Choose The Roots?
Built on Trust. Powered by Precision.
The Roots blends deep Indian market knowledge with strong US-based operations to deliver authentic South Indian products with unmatched efficiency. Our focus on ethical sourcing, sustainable practices, and reliable logistics makes us the preferred partner for bulk buyers and distributors across the US.
Authentic Supply
Direct access to premium South Indian products, delivered reliably across the US.
Ethical & Green
Fair sourcing, eco-packaging, and a carbon-neutral goal by 2028.
Local + Global
US-based operations with strong partnerships across India for seamless trade.
Products we import to your space
We import trusted Indian FMCG brands — from food to wellness — directly to US distributors, supermarkets, and specialty stores.
Let’s Grow Together
Are you a supermarket chain or distributor looking to offer authentic Indian products in bulk? Partner with The Roots and bring global flavors closer to home.
